Six steps to success.
Valo is a specialist communications agency for the sports and events industries and related organisations. We write everything from event guide and official program content to operational policies, news articles, marketing collateral, email communications, and all things in between. We work with many people - major sporting organisations and events, arts organisations, event companies, sporting bodies, sports brands, individuals – large or small, single projects or ongoing projects.
We are committed to two outcomes: client happiness, and intelligent, informative, valuable copy. We take careful consideration in understanding your project, your needs, and the keys to delivering your message. We know what it means to meet milestones, tailor content, and deliver. We know the value of great writing and great content in your industry because we’ve spent years immersed in it. Our unique experience gives us an advantage, and it’s an advantage that ultimately benefits you - and benefiting our clients is what we exist for.
We can work within necessary style and brand guidelines and we of course understand the importance of tone and ensuring your target audience is reached. We make your objectives our objectives and we bring our expertise to your team.
Here is how our service works:
1. Initial request
After receiving your request, Valo speaks with you to arrange an initial briefing.
Usually by phone, sometimes via Skype, and in person where it’s needed, we discuss your basic requirements and get a few details on the project. We get a solid idea of the scope of the work and the major elements, so we can put together a detailed proposal for your consideration. All details are treated confidentially.
Valo puts together and provides a detailed proposal for your consideration. This proposal includes details of the project, timings for delivery, rounds of changes and edits, and payment terms. This proposal also confirms that all final work is owned by the client and forms the proposed basic working agreement.
4. Agreement and Detailed Briefing
When the proposal is accepted, it’s down to business. We hold a detailed briefing with you to capture all the details and information that’s needed for delivering the project. The more information you can provide, the stronger the outcomes, so we will ask lots of questions as we work together to ensure we understand your project fully and have all the vital information to deliver on your request. All details are treated confidentially.
5. Getting to work
With the detailed briefing complete, we get straight to work and dedicate our time and expertise to the project at hand.
Drafts are submitted according to schedule and any necessary tweaks and edits are made, with a final submission reviewed by you and signed off by you.
In six steps, Valo can deliver the highest standard of copy and content straight to your inbox.
For more information on how we work and why Valo’s expertise can be a great asset to you, check out the Need to Know page.
Valo also provides expertise and services on site during events from time to time, as part of an operational team. To find out whether Valo is available to assist and fulfil a role in your event team, please send us an email outlining the role and the event. Please note that currently Valo is not available for on-site event work until later in 2014.